The categories 2026

Depending on the registrations received, it will be possible to split categories into several parts, as mentioned in each individual category description. Enrollment must be for the specified main category.

The deadline for registration for DBA 2026 is 7 January 2026 at 23.59. The Early Bird deadline is December 1, 2025.

Carefully consider in which category/categories the product belongs. For every registered product, the registrant must give a good but brief explanation of why the product, with its particular characteristics, makes it a winner. When several categories are selected, the reasons for each category must be written in the same field in the same window with the category mentioned before each argumentation.

Products can be registered in the following categories

Hair Care Award of the Year

Hair Styling Product of the Year

Makeup Product of the Year

Nail, Hand & Foot Product

Body Care Product of the Year

Facial Care Product of the Year

Serum of the Year

Cleansing Product of the Year

Men's Product of the Year

Feminine Fragrance of the Year

Masculine Fragrance of the Year

Niche Fragrance of the Year (Functional / Indie)

Niche Award of the Year

Danish Preduct of the Year

New Brand of the Year (Danish / International)

Danish Trade Award - The Jury Special Award

The Thoughtfulness Award

Care & Protect Award

Series of the Year (Danish / International)

Classic of the Year

Fiery Soul of the Year

Treatment of the Year (Focus+Biohacking Beauty / Holistic+Wellbeing)

Salon/Clinic/Shop/Spa of the Year

Beauty Accesory of the Year (Electric Beauty Tool)

Inner Beauty / Inner Wellbeing

Matas-prisen 2026

SCANDINAVIAN BEAUTY AWARD (LOCAL BRAND / INTERNATIONAL BRAND)